
GL DISSOLVING DIFFERENCES FOUNDATION
IS SEEKING YOUR SUPPORT TO
STOP TOXIC BEAUTY BEHAVIOURS

PRETTY ENOUGH?
SEXY ENOUGH?
THIN ENOUGH?
BIG ENOUGH?
ATTRACTIVE ENOUGH?
ENOUGH ALREADY!
LOOKISM IS A MODERN DAY EPIDEMIC
THE WAY WE DEFINE PHYSICAL BEAUTY AND THE JUDGEMENTS WE MAKE ABOUT PEOPLE'S DIFFERENCES UNDERPINS CYBER BULLYING AND THE CRUELTY BEING INFLICTED IN THE PLAYGROUND.
"SOCIAL MEDIA SERVICES ARE KILLING PEOPLE. AND CAUSING PEOPLE TO KILL THEMSELVES."
TIM KENDALL
Former President, Pinterest & Director of Monitization, Facebook
Deaths by suicide are up 70 per cent in older teenage girls compared with the first decade of the century.
In pre-teen girls, suicide has risen by 151 per cent.
New York University
LET'S STOP THE CRUELTY
THE JUDGEMENTS & THE ABUSE THAT YOUNG PEOPLE ARE INFLICTING ON EACH OTHER
because...

SAY 'NO' TO TOXIC BEHAVIOURS, BELIEFS & ATTITUDES SO OUR CHILDREN CAN FEEL SAFE TO BE THEMSELVES REGARDLESS OF THEIR DIFFERENCES
WE NEED TO ENSURE OUR CHILDREN TREAT EACH OTHER WITH KINDNESS & RESPECT, REGARDLESS OF THEIR DIFFERENCES
AS BEING TREATED WITH KINDNESS & RESPECT, IS NOT A PRIVILEGE, IT IS A HUMAN RIGHT
LET'S LEAD THE WAY & BRING A NEW BEAUTY TO THE WORLD BASED ON KINDNESS & RESPECT FOR EACH OTHER'S DIFFERENCES

THE NEW
BEAUTY
HAS NO SIZE
COLOUR
GENDER
OR EXPIRY DATE
THE MISSION OF THE GL DISSOLVING DIFFERENCES FOUNDATION IS TO SUPPORT RESPECT FOR OUR DIFFERENCES
We would all like to live in a world where we felt safe to be ourselves without fear of ridicule, rejection, humiliation or being shamed for the way we look, the colour of our skin, the clothes we wear or any individual reflection of who we are.
​
Everyday across the world children are subject to extreme cruelty and rejection for simply being themselves.
Many are taking their own lives as a result.
​
The old concept of beauty, based purely on the physical body has become toxic and is hurting people, in some cases killing them.
​
The GL Dissolving Differences Foundation provides education initiatives to counteract the toxic beauty culture that links our value as human beings with the way we look and underpins the cruelty that children are exposed as a result of their differences.
We believe that individual beauty has no size, colour, gender or expiry date, which is why all our work supports inclusion, equality and the dissolving of differences.
​
As human beings we come in all colours, forms, shapes and sizes
When we can accept this simple truth
We will no longer hurt ourselves and each other
For the simple things that make us human
​
Gregory Landsman
​
​
THE JOURNEY TO A NEW B.E.A.U.T.Y.
Through my many years in the fashion and beauty industry and my own personal experiences growing up in Apartheid South Africa, I have spent countless hours asking myself, ‘What defines beauty?’
​
​There is no doubt that discovering the truth about what makes us beautiful human beings is a personal journey that we all make.
​
I have come to understand that the essence of our beauty as human beings does not lie in our physical characteristics, but in the heart of our character.
This resulted in a new definition of beauty - a philosophy that uses the word ‘BEAUTY’ as an acronym, based on the principles of: Balance, Enthusiasm, Acceptance, Understanding, Trust and You. This new definition of beauty was published almost thirty years ago in my first book, ‘The Balance of Beauty Explodes the Body Myth’. The NEW BEAUTY celebrates individual beauty giving people a broader and more authentic view of what makes us genuinely beautiful human beings. It helps counteract the impacts of a toxic beauty culture that define beauty purely by the physical and sits at the heart of lookism, sexism, racism and ageism.
THE NEW B.E.A.U.T.Y.
GIVES NEW MEANING TO THE WAY WE SEE BEAUTY IN OURSELVES & EACH OTHER
B ALANCE
E NTHUSIASM
A CCEPTANCE
U NDERSTANDING
T RUST
Y OU
A balance of inner virtues that radiate outwardly that shapes our beauty and our lives. ​
Feeling enthusiastic about who we are and the life that we live.
Accepting all aspects of who we are physically, emotionally, mentally and spiritually
We are born whole and beautiful and along the way we have been educated to doubt who we are. But if we have the ability to create insecurities, we have the ability to eliminate them.
Learning to trust in who we are and what we represent in the world.
You possess beauty if you are willing to see it in a more expansive way - as beauty is not about masculinity or femininity, it is about humanity and celebrating the divine differences that we all bring to this world.

BEAUTY IS NOT EXCLUSIVE...IT IS INCLUSIVE OF EVERYONE!
"15 years ago I did this song to highlight that the truth of beauty was being lost to our world. The old concept of beauty is no longer working. It is hurting people everywhere..."
A LARGE PART OF WHY OUR CHILDREN ARE CRUEL TO EACH OTHER IN THE PLAYGROUND & ONLINE IS BECAUSE THEY HAVE LEARNT TO VALUE SOCIAL ACCEPTANCE OVER SELF ACCEPTANCE?™
WE CAN COUNTERACT TOXIC BEAUTY BELIEFS WHEN WE CELEBRATE OUR INDIVIDUALITY AND CREATE OUR OWN BRAND OF BEAUTY. WE DO THIS WITH...
WE ARE THE ROLE MODELS FOR TODAY'S CHILDREN
​
If we want our children to experience self acceptance...
If we want our children to know the truth about beauty and healthy ageing and practice genuine self care...
If we want our children to accept their differences and the differences in others...
​
WE NEED TO SHOW THEM WHAT THAT LOOKS LIKE!

A LIFETIME OF BEAUTY IS ENDORSED BY MEDICAL & EDUCATION PROFESSIONALS AS A BOOK THAT SUPPORTS FEELINGS OF WELLBEING AND SELF ESTEEM .
A Lifetime of BEAUTY was written for education off the back of GL Foundation research that showed that 96% of young people didn't like the way they looked. This exposed a strong need to build young people's belief in their individual strengths as they faced a world that often values the outside over the inside.
​
TODAY THIS IS MORE IMPORTANT THAN EVER WITH 1 IN 2 GIRLS SAYING THAT IDEALIZED BEAUTY CONTENT ON SOCIAL MEDIA IS DAMAGING TO THEIR SELF ESTEEM.
THE ULTIMATE BOOK TO HELP YOUNG PEOPLE DETOX FROM TOXIC BEAUTY BELIEFS, BUILD SELF ESTEEM & UNDERSTAND THE VALUE OF KINDNESS & RESPECT
TAKE ACTION NOW
GIVE EVERY YOUNG PERSON THE OPPORTUNITY TO START THEIR LIVES KNOWING THE JOY OF BEING THEIR BEST SELVES...
G
A LIFETIME OF BEAUTY
is available in paperback and hardcover from all major book retailers.
ORDER YOUR COPY TODAY & HELP STOP THE IMPACTS OF TOXIC BEAUTY BELIEFS ON OUR CHILDREN.
100% of the royalties from the sale of this book go to GL Dissolving Differences Foundation education programs that help stop the impacts of toxic beauty on our children.
I BELIEVE IN THE EQUALITY OF BEAUTY
THAT NO-ONE IS BETTER THAN WHO WE ARE
AND IN THE SAME BREATH NO-ONE IS LESS
IN THIS TRUTH LIES OUR HOPE, OUR FREEDOM
AND OUR STRENGTH TO LIVE A GOOD LIFE
Gregory Landsman
our work in schools
the Dissolving Differences Program
On the back of GL Foundation research in schools The Dissolving Differences Program was written by an education psychologist in 2004 and to this day continues as an approved program for the curriculum, distributed to schools via ATOM (Australian Teachers of Media).
​
The Dissolving Differences Program works with the book A Lifetime of BEAUTY to teach our children that their value is not determined by their physical characteristics, but sits in the heart of their character.
​
By freeing them from the stress, anxiety and depression that comes with believing that they need to look different and be different than who they are, they are free to live happy, productive lives as strong, confident individuals.
​
The Dissolving Differences Program can be downloaded at ATOM. A Lifetime of BEAUTY is available via ATOM and through all global book platforms.
WE ALL HAVE A ROLE TO PLAY THAT CAN MAKE A DIFFERENCE.
SUPPORT OUR WORK WITH YOUTH TO BUILD SELF ESTEEM, INCLUSION AND EQUALITY BY DONATING OR PURCHASING ONE OF GREGORY LANDSMAN'S BOOKS.
100% of profits from Gregory Landsman's best selling books go to the GL Dissolving Differences Foundation and enable us to provide life changing education initiatives to children, parents and schools.
OR

